Over two years ago, while watching the Late Show, I saw Jimmy Fallon interview Samuel L Jackson. He was introduced "Samuel....L.....Jacksooooon". At that moment it dawned on me that his mirror image would therefore clearly be Samuel D Jackson. So I got my Surface out and got to work. Ten minutes later the above meme was born. It went mad and started appearing all over the place with peoples logo on it and it was at this point the @ChemScrapes branding started appearing on all cartoons. Over on Twitter, this was voted one of the top tweets of the year by Chemical and Engineering News - I love the fact it is still out there and still comes back to me sometimes through social media.